One of the most important and highly qualified (GMP) players in the market of orthomolecular food supplements worldwide.

The NOW brand

VitOrtho Dietary Supplements has been an authorized distributor of the products of the NOW brand in the Netherlands for almost 30 years. NOW is one of the most important and highly qualified (GMP) players in the market of orthomolecular food supplements worldwide. Since its foundation in 1968, NOW has grown from a small family-owned healthy food business to a global manufacturer and supplier of dietary supplements. NOW is represented in more than 70 countries and employs a total of around 1,500 people. The company’s main principle is that high-quality, natural health products should be affordable for the largest possible part of the population.

The benefits for you

High quality

The founder of NOW, originally a physical chemist, has ensured from the beginning that the quality aspect is of paramount importance to NOW. Whether it concerns the choice of raw materials or the production process, the highest (GMP) quality is pursued in everything. This quality perception is also reflected in the group’s high level of social commitment to aspects such as sustainability and the many donations to international charities. The company has also been named employer of the year several times in the US.

Groundbreaking technology

NOW continues to invest a lot of money and time in the purchase of advanced and accurate scientific equipment. Instead of outsourcing laboratory research, NOW attaches great importance to doing this in-house at the highest level. With this, NOW leaves the competition in the US behind. Their technology, combined with the highlytrained professionals who use it, ensures that NOW delivers only top-quality products.

GMP certified

GMP, Good Manufacturing Practice, actually means a good way of producing. GMP is about accurately determining how and under what conditions a product is manufactured. During production, all raw materials, intermediate products and end products are checked for potency, purity and composition, for example, and the production process is precisely tracked according to the so-called preparation protocol. An audit is also done in the warehouse and checked on how the products are stored.

NOW has been certified with GMP by the largest and most important trade association since 2000 . They have been awarded an ‘A’ status and to this day they have managed to maintain this ranking .

GMO-free

GMO stands for genetically modified organisms (GMO in Dutch). GMO foods contain components of crops that have been genetically modified. This adjustment is intended to make the crops more resistant to certain diseases or pesticides, or to contain extra nutrients, for example. Such adapted organisms do not normally occur in nature. NOW’s top priority is to produce 100% GMO-free products. At the moment, this is more than 90%. NOW uses a non-GMO guarantee procedure to determine whether or not a product is GMO-free. This guaranteeprocedure is based on strict NOW quality requirements and consists of a combination of careful documentation and test results. The products of the VitOrtho brand are 100% non-GMO. Non-GMO project is an independent organization. It takes care of the verification of audits and documented evidence of each product.

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